Executive-Level Strategy for Growing Brands.

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Bonjour, I’m Shannon

Strategic Thinking. Bold Innovation. Global Impact.

Welcome—I’m Shannon Pratuch, a brand strategist, executive communications consultant, and leadership educator with over 20 years of experience in public relations, digital marketing, and corporate training.

From Paris to Portland, from global boardrooms to boutique hospitality brands, I help mid-sized businesses accelerate growth through strategic brand development, marketing leadership, and executive alignment.

Specialized Courses & Training Programs

With Harvard & Stanford-backed expertise in adult learning, brand storytelling, and strategic communication, I empower executives and teams to navigate the evolving digital landscape with confidence and clarity.

Leadership Branding

FRACTIONAL CMO SUPPORT FOR BRANDS READY TO SCALE WITH CLARITY, STRATEGY & CONFIDENCE

I believe in purpose-driven marketing, data-backed storytelling, and the power of human connection. Whether it’s crafting high-impact PR campaigns, building AI-integrated workflows for C-suite executives, or developing corporate training programs that create real-world impact, my approach is always the same: innovative, strategic, and results-driven. I integrate modern systems—from brand storytelling to AI-assisted workflows—to help clients move faster, make smarter decisions, and align marketing with leadership.

Bonjour, je m'appelle Shannon

Réflexion stratégique. Innovation audacieuse. Impact mondial.

Bienvenue, je m'appelle Shannon Pratuch. Je suis stratège de marque, consultante en communication exécutive et formatrice en leadership. Je possède plus de 20 ans d'expérience dans les relations publiques, le marketing numérique et la formation en entreprise.

De Paris à Portland, des salles de réunion internationales aux marques hôtelières de charme, j'aide les entreprises de taille moyenne à accélérer leur croissance grâce au développement stratégique de leur marque, au leadership marketing et à l'alignement des cadres dirigeants.

For Brands That Move with Purpose.

Hundreds of clients can’t be wrong

Testimonials

“I have worked with Shannon Pratuch for a year now and I can't imagine business life without her going forward. She is our VP of Marketing on a fractional basis but cares about SubZero like she's an owner. Her knowledge and talent in the world of advertising/marketing never ceases to amaze me. If Shannon chooses you are a fit for her consulting work then lucky you! Promise great things will come.”

— DEAN SOLL, Partner at Open Concepts | TrueCore/Metl-Span, Jamison Door, Vapor Armour & DuPont Styrofoam™

“There is brilliant and then there is Shannon. You have to fully understand the magnitude of what she brings to the table as an accomplished PR, marketing, and digital executive.”

— PAUL BARRON, CEO, EXECUTIVE PRODUCER + EDITOR IN CHIEF, FOODABLE NETWORK

Shannon is probably one of the few people I know that really understands the value of traditional marketing principles as well as the power of relationship and social business today. She has a keen eye for strategy and campaign execution. I would recommend Shannon to any brand looking to either shore up an existing content strategy, social media and marketing plan or starting from scratch. She is genuine, professional and indispensable.

— JOHN BERQUIST

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AI Leadership Strategies

Leadership today isn’t just about what you do—it’s about how you communicate. Every email you send, every decision you make, every moment you invest in your team shapes the culture, efficiency, and success of your business.